2012年8月31日 星期五
Understanding your Social Marketing
Understanding your Social Marketing
Social Marketing refers to the means of gaining traffic or attention through social media sites. Social Marketing typically involves taking part in conversations with a key audience.
Social Marketing - http://www.personalvisual.co.uk/social_marketing.php allows organizations to focus on marketing activities directly at specific distinguishable customers by creating and utilizing content users that can interact with Status updates on Facebook pages are then transmitted towards the news feed pages of all people who've liked the page within the actual same method Twitter tweets' is going to be immediately visible to all or any following a user. Together with the number of Likes' being visible, it allows the marketer to make targeted campaigns by having a completely particular reach.
<a rel="nofollow" onclick="javascript:_gaq.push(['_trackPageview', '/outgoing/article_exit_link/5282542']);" href=" http://www.personalvisual.co.uk/social_marketing.php" title="Social Marketing">Facebook and Twitter Advertising</a> also includes creating and promoting content which is intended to be shared by users. The personal and particular nature of Social Marketing makes it a highly effective channel for product advertising, reputation management or corporate branding
Facts You Need to know about Social Media:
Internet users spend an average of 6 hours each month on social networks and view more than 800 web pages
44% of Internet users are between the age of 35 and 54
The biggest age growth sector on Facebook is 35+
Women are a growth area online
51% of social network users are female and they consume about 200 pages more than men and spend an extra 2 hours online
The average length of an online video is 3.4 minutes
89% of all Internet users have watched a video in the past month
57% of all videos are watched on YouTube
Blogging is growing at almost twice the rate of the Internet
90% of Internet users know at least one social network.
52. The average social user has 195 friends.
Getting started in your Social Marketing campaign
Select the right Social Marketing platform to your business. Obviously let's say you sell insurance, a social network centered on online gaming is not the best place for you to market your business. You will need a suitable site for your Social Marketing business, so that you can properly manage in the field of your expertise.
Register and make a certified profile. Lurk throughout the site and monitor how people are communicating. Ask a matter and find out how people will respond.
Publish content that will help establish you being an expert in your field. Link your social media presence to your blog or website and add promotional buttons on your pages to really make it simple for readers to share your content.
Although Social Marketing is becoming a trend, it's not necessary to do it because it is popular - do it because it works.
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