2012年11月30日 星期五

Network Marketing Recruiting - Finding Your Target Market


Discovering your true target market in Network Marketing can be a little trickyespecially if you are still using traditional Network Marketing recruiting methods. Old school Network Marketing recruiting standards do not have any real criteria. Traditional network marketers are haphazardly recruiting anybody who shows little, or even no interest in their MLM business opportunity. This type of network marketing recruiting is disastrous and ineffective. It involves getting through the numbers, one of the biggest lies of network marketing recruiting.

Who should you really recruit for your network marketing business opportunity?

Recruiting for your Network Marketing business should involve seeking out qualified people. It should be no different than recruiting for a position in any other type of business. Let me give you an example.

Let's assume I wanted to create a professional soccer team. Would I recruit people at the mall, the supermarket or at Starbucks? Would I ask the mailman to join my professional soccer team? Would I approach virtual strangers in an attempt to recruit them to play on my soccer team?

If my head is on straight and if I'm thinking clearlymost certainly not.

I would recruit just like professional soccer recruiters do. They target soccer athletes at Colleges and Universitieswhere they are certain to find an experienced member with the right qualifications for their professional soccer team.

Recruiting for your network marketing team should be no different. Your network marketing recruiting target market should include other network marketers. Network marketers have the experience and qualifications you are looking for in your MLM business. They have already taken the initial step by vesting themselves in a career in network marketing. They have the same needs, wants and desire to succeed in network marketing that you have.

Reaching out and prospecting a cold or "non- targeted" market of unqualified and potentially uninterested people, is ineffective and will almost certainly guarantee a 99.99% failure rate in your network marketing business.

Prospecting qualified network marketers, as well as prospecting leaders, will end any frustration and rejection, and assure you a profitable and successful network marketing career.

Learning a few simple and effective network marketing prospecting techniques, will undoubtedly assist you in attaining the success and financial freedom your career as a network marketer was intended to be.



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TECHNOLOGY MARKETING The P's and Q's


TECHNOLOGY MARKETING P's and Q's

By

VIKRAM KARVE

The Law of the Hammer

"Give a child a hammer, and the child will use it on everything encountered."

This is the law of the hammer and this seems to be the leitmotif of the technology marketing scene in the Indian context today. And, in many cases, this approach seems to be succeeding, at least in the short term.

The premise is that the customer is buying technology for technology's sake, simply as a gimmick or to satisfy a perceived hedonistic need for novelty.

Addressing the human need for novelty is just one aspect of technology marketing, albeit an important one, and may yield rich dividends in the short term. However, a technological marketing strategy based solely on this approach is likely to be characterized by short market cycle, fast but unpredictable market penetration, and quick product obsolescence.

Success with high-tech products requires a confluence of technical understanding and marketing skills.

The P's and Q's of Marketing

Marketing is something which the producer or manufacturer has to do, or get done; it is not conferred on his product as if by right.

Marketing can be defined as "getting into the heads of your customers, identifying what they want, and giving it to them".

Marketing, therefore, is addressing a need or a desire.

In the case of conventional products, the general need or desire is well known.

With new technological possibilities, the need or desire that is addressed is not always obvious. Therefore, in the care of new technology products, the technological marketer may have to take one step backwards to identify the fundamental role that his product can fulfill in the marketplace.

This fundamental approach can be modeled as "The P's and Q's of Marketing".

The six P's are: People, Product, Place, Price, Packaging, Promotion.

The three Q's are: Quality, Quantity, Quickness.

The first step in technological marketing is to identify the role of technology in the new product, and hence how the PRODUCT relates to PEOPLE.

Technology can have four roles in new products. It can be the product itself, it can increase availability, can enhance distribution, and it can be present in the promotion.

The technology can be the Product itself. Technological inventions or innovations may lead to a revolutionary or exclusive which creates a dominant niche in the market [Examples: Mobile Phones (cell-phones), PC, Laptop, Walkman, Radial Tyre, Digital Technologies]

The technology can be in the Availability. A historical example is the gramophone record, which made available to the masses the virtuoso performance of the musical masters. People bought music. The technology is simply an enabling mechanism. Previously, the masses could have had access to some of the music only by attending live performances which was neither always feasible nor affordable. A more recent example Direct to Home (DTH) Television services. Thus, modern technologies make available desires that previously could not be met economically or practically.

The technology can be in the Distribution. For example, Internet has revolutionized the whole approach of marketing, banking [with instantaneous electronic transfer of money], with increasing online sales. Hence, it is imperative today that manufacturers design their marketing strategy keeping the Internet in mind.

The technology can be in the Promotion. The image of a traditional product can be subtly changed by the means of presenting it, using modern packaging and design technologies, combined with high-tech advertising, promotional, marketing and sales techniques.

The Q's relate to the ways in which technology can transform the availability and distribution of products aimed at fulfilling existing human needs.

For example, in the Indian context, the advent of Japanese and Korean technology made possible greatly increased QUALITY of automobiles and two wheelers (motorcycle, scooters) and therefore has expanded the availability of efficient quality cars and two wheelers in the Indian Market. The same is the case with most consumer, entertainment and household items. The technological marketer can often identify an existing need or desire for quality goods, and use technology to develop a quality product for this wider market.

The QUANTITY of attractive jewelry has been expanded with technological developments in the production of diamond simulants like cubic zirconia. Other examples include Digital Storage Technologies, Digital Quartz Watches, Automation Technologies, Agriculture, Dairy and Food Processing Technologies. Technology can often make possible products for that mass market that emulate up-market consumption without threatening the elite market place.

Today, satellite technology allows sports events to be simultaneously observed on television throughout the world; in fact, it facilitates instantaneous worldwide video, telephone, or data transmission, which evidence the way in which technology can improve QUICKNESS. At first, messages could be transmitted and received by the postal service (transportation technology), then telegram (telecommunication technology) and now Satellite and Information and Communication technologies [ICT] have made the communication process instantaneous [real-time]. Microwave Ovens are another example of how technology can improve QUICKNESS.

A Model for Technological Marketing


Technological Marketing focuses on inducing substitution, or seducing the buyer to purchase the new product or service.

However, it would be wise to remember that seductive propositions can cause unplanned babies. In the technological marketplace unplanned babies take the form of unexpected outcomes that offer new and potentially exciting product and service opportunities.

"Unplanned Babies" come out of using technology to modernize' something that has a well-established place in everyday life. One very common example is the use of Automated Teller Machines (ATMs). The original idea was that machines would carry out the age-old cash dispensing function more efficiently [The initial aim of the ATM was to use new technology to automate an old function carried out manually by bank tellers cash dispensing].

A new way of doing things is always subtly different from what has been done before.

ATMs changed two things where the cash was available, and when. These two aspects caused a fundamental change in the utility of the service received by customers. For the first time they could get cash 24/7 round the clock, off working hours, and away from bank premises. This indeed was a major new bank service. The customers were so delighted, demanded more and more and the banks were totally taken a back they had not foreseen that automated cash dispensing machines could in fact produce a new service and they kept on enhancing value-added-services to the ATMs.

ATMs are now seen to be more than mere cash dispensing machines. Customers use ATMs to recharge their mobile phone pre-paid connections, pay their utility bills, even mutual fund transactions making them at par with flexibility given in internet banking only more secure.

This is an example of a new technology used for the old purpose giving rise to a new market situation. Microprocessor technology, VLSI and Nano Technologies are other examples of unexpected multi-dimensional changes leading to a large range of new products embodying multifarious market desires.

The progressive marketer stands back, looks at such a situation from a distance and reappraises it objectively, since it gives him the opportunity to get a much deeper understanding of the real needs and desires of the market-place.

In a nutshell, technology marketing comprises analyzing existing market demands, addressing these existing demands through technology, reappraising and redefining market needs and desires in the light of response to new technology, and accordingly fine tuning products for the developing market-place.

VIKRAM KARVE

Copyright Vikram Karve 2010

Vikram Karve has asserted his right under the Copyright, Designs and Patents Act 1988 to be identified as the author of this work.

http://www.linkedin.com/in/karve



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2012年11月29日 星期四

Managing your time intelligently is The only sure-shot way to success in Internet Marketing | Free Traffic Strategies


Whether you've barely started out in Online Marketing or have been around for a while, if you haven't been organized in your way to Online Marketing throughout, you are without doubt not gaining any fortune right now, and if you are, then you're earning much less than what you could be if you were systematic.

Do not take this the wrong way, it's not an attack on your personality, it's just saying there's a method to doing things in Internet Marketing and it must be followed if you have to make big fortune online. Read on and find out for yourself.

99.9% of Internet Marketers go down the technique of getting free traffic when they first start out because they either cannot afford to procure traffic or they can but do not have to invest capital in buying traffic since there are few free strategies out there to obtain it.

While it's true that free traffic methods do work, and once you've induced organic rankings for your web site you are pretty m uch set for a long time, free traffic methods in Online Marketing are also excessively very slow to grab needed payoff s because it's usually just one person (you) using them and one person can only do so much.

For free traffic, your optin page needs a tonne of backlinks coming in from multiple sites on the web, needs to have content that is SEO optimized on your web site (called On-page SEO) and your site's content needs to update fairly repeatedly (new articles/posts) for se bots to come more regularly and index your content.
Once your content is/are being indexed by se spiders on an almost daily basis, you can rest beyond doubt that your natural se website positions are expanding as not only will these search engines crawl your web site more regularly, you will conjointly see natural traffic coming directly from search engines to your site without you having to spend even a penny on PPC or any other ppc advertising means for that matter.

So what's the motive here?

To earn such monstrous results with just you accomplishing all the labor, you feel like be extremely orderly and delegate yourself to atleast three hours of effort every 24 hours.

An hour's labor on its own is enough to:

1. Write a 400 word article about any product you like in your area of expertise.

2. Submit Incomparable versions of it to the Top 30 odd Article Directories.

3. Mass submit the same content to free blog directories.

4. Mass submit to yo ur Facebook Notes.

5. Mass submit to your site's Facebook Fan Page.

6. Comment about your site on atleast 5 blogs in your niche.

Doing this for 3 hours every day, can get you upto 90 one-way links (3 from every optin page you post blog posts to) and 3 new 400-word pieces of weblogs on your optin page (1 per hour), exposure for your site on facebook to all your friends, their friends, their friends' friends and so on, and free traffic from all the blogs where you left comments and one-way links linking back to your site.

That's effectively 90 direct links from article directories and atleast 15 backlinks from blogs, a total of 105 direct one-way back-links a day from 3 hours of dynamite work.

Isn't 3 hours Every day or so worth working hard at for a great financial future? bet you a million dollars it is..

With 105 back-links Every 24 hours, you're looking at upto 3,150 solid direct one-way links + 90 new piec es of blogs on your site at 3 per day..

Now THAT is a super attractive website for any search engine in the whole world, one with great direct one-way back-links and SEO Optimized blog posts.

But what helped you get to this, was not just the things you did (backlinking, article writing, blog commenting etc.) but most importantly HOW Systematic you were in doing them.

THIS is the true might of managing your time properly.

If you are organized, you will undoubtedly be the extremely successful in Internet Marketing.. There are no two ways about it.

It's this kind of advice that public on The SEPCON Project have been receiving twice every 7 days for the last year now, and its 100% Free (no upsells, no one-time offers, no hidden gimmicks).

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2012年11月28日 星期三

Video marketing -


If you have been out of the shell and living in today's booming generation, you will notice how video marketing has grown its worth and submerged other marketing strategies over the internet. Its marketing approach set a new dimension for businesses to get their messages viewed and absorbed by online viewers. Indeed, creating videos for your business turns out to be effective in transcending typical marketing strategies into innovative and persuasive threshold.

Conveying one's message in a more alluring and dynamic way is one of the reasons why video marketing has strikingly hit the level of another effective contemporary selling stratagem. Since most of us basically like to be stimulated, building trust with your audience through the help of video presentation is a good start before converting them into potential clients.

Internet marketing has definitely broadened its horizon with video marketing. As such, the competition gets tighter so winning the heart and interest of viewers becomes very challenging. Outsourcing is one of the best ways to contend with all your competitors. With various video marketing packages, you need to come up with online partner who can reliably produce videos with compelling and fresh appeal to your audience. The best video marketing will give you hassle-free and successful video marketing result.

Creating video for your business is not merely an ordinary thing to do. It is not suppressed with the idea of just creating video and making the submissions to different video sites. video marketing service has profound definition when it comes to business and should always be accomplished by knowledgeable people who have the expertise and experience in both marketing and creativity. A successful online video marketing incorporates brilliant concepts on how to promote your business by just being informative and not actually making sales pitch. In this sense, it will be more attractive for viewers to follow the call to action at the end of the video.

Social authority will eventually be obtained through this approach and you will discover how YouTube can be an effective catalyst to reach out and meet your potential clients. As such, giving your business the finest quality of video marketing is one way to sustain an enduring marketing strategy. Since online is perpetual and there are many video sites that offer free submissions and inclusions, your campaign will definitely stay in the world wide web for years.

With the intensified clamor to produce quality and infinite solutions to any existing online demands, Infinity web Solutions offers a wide-range of video marketing packages that suit your business' needs. In fact, having the brightest people to cover your video marketing tasks, Infinity web solutions can create, optimize and attract people through this important aspect of social media.

Infinity Web Solutions can create your video campaign with the most economical rate with high quality results. Equipped with powerful video software such as Animoto, Camtasia Studio, Windows Movie Maker, Sony Vegas and a lot more, your online video marketing campaign will become exceptionally creative and informative that conveys message clearly and accurately. With appropriate keywords and excellent content, video will turn out to be optimized, getting rank in Google first page. Combined with originality and SEO, video marketing service of Infinity Web Solutions stays to be much coveted among vast number of clients.

To further your knowledge on where to find the best video marketing packages online, visit http://www.infinity-web-solutions.com and discover the wide range of effective marketing methods that suits your business requirements. Let us handle your business marketing forces to empower your online traffic and visibility to the maximum level of online supremacy.



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The Genuine Essence of Online Video marketing



In the competitive business world, business owners need to equip themselves with the most potent strategies so as to keep ahead of the competition. One of the most powerful and strategic tactics to implement into ones business is online video marketing. For several years, web entrepreneurs proved its worth and effectiveness when it comes to marketing their products in the hordes of hungry buying customers. The vast opportunities that underlie upon its utilization make it easier for business people to persuade their prospects, drive massive traffic and eventually drift in the ocean of online business. And what are the crucial benefits of utilizing online video marketing?

Online video marketing doesn't just allow you to post your videos on video sites but it spreads and conveys your business message to your online prospects. As a matter of fact, businesses endeavor and pull off through creating videos.

Unlike other means of connecting with your prospects, online video marketing enables you to communicate with your prospects directly. As a rule of thumb, if you opt to hasten returns of investment (ROI) and generate more profits, you need to build reputation and trust with people, online video permits you to become translucent, edifying and persuading at all times.

Here are some of the benefits upon adopting online video marketing as one of your online business' strategies:

Videos eventually capture the interests of viewers. Since an average person on the web has a short attention span, then a persuasive and innovative tool is all you need. An eye-catching and viral video can possibly obtain several views in just a matter of minutes.

If you learn how to complement your video with the needs of your viewers, you'll possibly have the full attention of your clients.

Videos tend to educate and market ones product amongst your viewers. The real essence of videos is to provide valuable resource of information and bunch significant ideas for your viewers. If you possess these kind of videos, expect dozens of visits and countless of prospects.

The power of video is far reaching. These days millions of viewers across the globe spend most of invest most of their time watching videos of any sort. Reaching out prospects in their turfs deals more about the inexorable realms of online video marketing. In recent years, the emergence of several video sites made it possible for business owners to market their products effectively.

Videos give you the privilege to establish yourself as an expert. A mere way to build your online reputation and trust is to upload and create quality videos of crucial information. This makes you an authority of your expertise and field.

Videos are accessible anywhere at any time. With the recent breakthroughs in technology, people can access videos at virtually anywhere. Your targeted audience can access to your video from distinct part of the world.

Ultimately, videos are beneficial as they give skyrocketing profits and the bang for your buck. But before you implement this, you need to list down the video sites where your targeted audience hangs out.

If you are not that aware on how to market your product and go through your marketing campaigns, there are vast of providers out there who offer assistance and services regarding online video marketing.

At Infinity Web Solutions, we offer best video marketing packages and Online video marketing service necessary to promote your product. We ensure to give you top of the line and optimum services to complement your business goals and establish your hype and online presence. For more information, please feel to visit us at http://www.infinity-web-solutions.com today!



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5 Video Marketing Tips So Good, You Will Have an Unfair Advantage Over Your Competition



Its said that there are over one billion people on the Internet today. Just image this for a second. You create a video and its possible that one billion people could see it. Well I may be stretching it a bit, but video sharing is a very powerful tool you can use to reach the masses.

Right now your competition may not have a clue about video marketing and I want to share with you a few tips that will give you an unfair advantage. Video Marketing is a very simple process if done correctly. Just make sure to follow these steps and you will see yourself becoming a master video marketer.

1. Video Marketing Tip One: Video Editing

Video editing is something that can make you stand out from the crowd. You will want to add in music, text, or special effects to your video and make them jump out. Spend some time watching other videos and get a good idea of what you like. You can also see the videos that get viewed more than other s and figure out what makes them stand out. Editing will help in your overall marketing process because people will want to come back for more. People will see that you take the time to create some cool looking videos. At first your video editing may not be the best, but just keep practicing and you will become better.

2. Video Marketing Tip Two: Video Viral Websites

Videos are now one of the best ways to market yourself, but just a few years ago it was very difficult to share your videos online. Website like YouTube and dailymotion have changed the way we share videos. You can now take a video on your phone and then upload it to YouTube. This process has become very easy for the average marketer to get high quality videos on the Internet. Since video sharing website have made it so simple to get your videos uploaded, they have become a huge viral marketing machine. If you create a high quality video, edit it well, you may see this vid eo go viral and then bring in tons of traffic to your opportunity.
3. Video Marketing Tip Three: Keywords

When people are on a video sharing website like YouTube, the first thing they do is use the search box and enter in a keyword. The video site will then create a list of videos that match that keyword. As a marketer its vital that you use a keyword in your video title, description, and video file name. If your not sure what keywords to use, google has a very good tool. Just search on google for "keyword tool" and it will come up. Find the top 10 keywords searched and pick one to use in your video file information. Remember this is key, because you want to help the video sharing search engine pick out your video.

4. Video Marketing Tip Four: Promote with Groups

Just about all the video sharing websites have groups that you can search and join. This is going to be a very targeted group of people who are interested in what you offer. I like to join network marketing gr oups as this is my main target. Network marketers are looking for tips, and how to's on generating more traffic. This is why I make most of my videos on how to get more traffic. Try and find the group that matches your target audience, interact with them and the build a relationship. If your videos are of high quality they will love you for it and will be more than happy to click on your link for more info.

5. Video Marketing Tip Five: Mass Promote

I know I said before that there are a billion people that could see your video. But the reality is just because you put up a video people will not come running. You have to promote your new video, and there are some simple ways to help you do this. Social media websites like facebook, twitter, and linked-in are the starting points for your video promotion. When I create a new video the first place I post the link is on my facebook wall. Other facebook users can just click and watch without l eaving the site. What is good about posting on facebook, is every time someone clicks the video to watch, you get a new view for that video The more video views you get, the higher the rank will be when people do a search. Twitter and linked-in are also great places to promote your video link. Just make sure your keyword is in the post so people know what the video is about.

If you want Big success with your primary network marketing company it requires first branding yourself and lead generation. Learn to become and Alpha Networker and build your MLM downline faster both online and offline.

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2012年11月27日 星期二

Video marketing service


Business Cutting-edge Thru Video Marketing Services

Do you want to create a remarkable impact to your online viewers? A business cutting edge strategy that is very familiar to everyone else yet provides great business impact is the Video Marketing Services. Online Video Marketing Services provide valuable and excellent online videos related to your business to attract the interest of the online viewers. This online marketing strategy becomes an advantage of most of the online and offline businesses today. Promotional videos and video ads established business awareness through an interactive and entertaining approach to the substantial clients of the business. Also Video marketing is an effective marketing strategy to introduce your business or products to your target clientele.

Online video marketing companies ensure that the video ads are relevant to the business. It is important to create interactive, dynamic and interesting videos that are searchable by the online viewers with the used of the effective video keywords. A continuous video creation can help your business be on top of the Google Search. The success of your video also depends on the content of it. Additionally, how valuable the content and the impact it leaves to the audiences to got the interest of visiting your website.

In this advancement of technology, time becomes essential in delivering traffics to your website. Hence watching a well-created two-minute video is more interesting than reading the whole website content. Eye-catching video add spice to your website. If you notice once you browse a website which do you navigate first, is it the full text page or the video slide of the site? Of course you want to see fascinating and interesting facts without brainstorming all the text in the website and the best answer for that is a video ad to be found in your website. If the viewer pays attention to your video it is an indication that you already got his interest and to know more information he will navigate your website and surely you already have traffics for you site.

Another advantage of video marketing is that you can also upload or post your videos in the different video sites. That would be a good online video marketing strategy as you can reach number of viewers. Would you believe that there are 1 billion viewers of YouTube videos per day? Imagine the power of the video marketing. That's only for YouTube, how about the other video sites? Definitely there are more than billion of video views per day once we sum up all the video sites available in the Web.

Online Video Marketing proves that it has the power to put your business on top. That you can reach your target audience at the right time as long as you have good video marketing strategies. Nonetheless, having effective online video marketing services is a good implication that you've succeeded in the Internet Video Marketing. So, wait no more to watch other videos be online instead let your competitors and audiences be stunned with your new-fangled videos. Interesting enough for you to have your online video marketing service provider? Moreover visit http://www.infinity-web-solutions.com.



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2012年11月26日 星期一

Using Video Marketing Services To Improve Your Internet Marketing Campaign


If you are into internet marketing and you are looking for ways to expand your business reach, you can take advantage of the popularity of the most celebrated video hosting and video submission website in the industry. Video submission website receives the highest traffic in terms of video hosting and it has an approximately 10 million viewers in just a span of month. Imagine your business being able to tap into this source even just the 20 percent of its whole total? Your ultimate solution is to use professional video marketing services. Professional video marketing services can provide you vital help for submitting videos regarding your business and making sure that your promotional campaign using video submission strategy will have a wider viewership.

Video submission sites it can provide you with a lot of prospective leads not to mention the possibility of hefty amounts of profit you can generate. For starters, you can be able to use this as an effective tool of promotion for your internet marketing business by being able to get important marketing information from the website's visitors. First, create a marketing list that you want to target with your online video marketing campaign. By being able to identify the possible client you want to lead, you will be able to classify the type of videos that can arouse the attention of your prospective leads you are eyeing to get.

Online video marketing can also supplement your internet marketing strategy. More likely, by creating galleries for your products and services directly linked to your video marketing campaign, it can generate more traffic and visitors to see what your network marketing can offer them. You have to make them really eye- catching and it must stir their curiosities for it be successful in leading prospective clients. Always remember that whatever themes you have in mind must be directly related to the nature of your network marketing activities and to the needs of your prospects so it can have more hits and views. Gaining a lot of views is a cost efficient way of making a remarkable presence to your clients.

This particular type of internet marketing takes time to develop so it will need you to be patient. Once it starts rolling, everything will come in their place at their own pace. Although video marketing is quite radical in nature in terms of conventional marketing method but this could also be your successful avenue in generating more leads for your network marketing. Take full use of all the benefits you can gain from various video submission sites using professional video marketing services. Although it would take some time and effort on your part to see concrete results of your video marketing campaign, time and the way you made your articles will tell whether you were successful on your campaign. Also try choosing video submission sites that have higher rankings and daily visitors for full exposure of your videos. And with the help of a professional video marketing service, you can guarantee to have a successful online video marketing using the SEO perspective.



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Incomparable Advantages of Stand-Up Pouches


Marketplaces are customer-oriented. Be it products, cost, or even marketing plan, each and every thing is decided and locked as per the target customer's aspirations and perspectives. And this is happening worldwide. You visit any country and the marketplaces are brimful of shoppers and, vendors are consistently racking their mind to magnetize their potential customers. In fact, this is the intent that resulted into the birth of stand-up pouches.

Yes, we're attributing towards the same printed laminated pouches that you use everyday. To be specific, actually all sorts of pouches, such as coffee packing pouches, which are popular in the market are the sheer results of all the research and experimentation that vendors, retailers and marketers did to entice the targeted buyer. However, currently these stand-up printed laminated pouches are in demand and all the credit goes to certain incomparable advantages that these advanced packaging pouches are offering to the end users:-

1. As the name suggest, these high-end standup packaging pouches are designed and structured to stand on their own when it's stuffed with some product. And all thanks to that solid flat base that makes it stand whenever it is filled. Nowadays, even coffee packing pouches are also based on the concept of standup pouches.

2. Actually, these standup printed laminated pouches are great for the working professionals. When these pouches are empty, they are kept flat and they don't even acquire much space in the bag. Thus, it does save transportation and storage costs.

3. Apart from the other exclusive features, perfect handling is something that you'll love in these packaging pouches. Convenient handling of standup pouches assists the users in carrying it at every possible destination, which indeed is a great advantage.

4. Tear-notch top is very common in stand-up printed laminated pouches. This averts the usage of scissor to open the pouch and even offers air-tight storage to the users. Hence, it's a great added advantage for the users.

5. Mostly, people love keeping these stand-up packaging pouches for long because they don't consume everything at one go. Perhaps this is the reason why they prefer using pouches with re-closable zippers so that they can re-use the pouches whenever desired. And this is the feature that users love in standup pouches.

6. Usually, these standup pouches are manufactured with top quality plastic, which is open to customized printing and designing. And further, this open doors for the creative minds to turn these standup pouches into a fascinating designer packaging product. Even if you want, you can customize the design of these packing pouches, as per the requirements.

7. In comparison to the traditional packing boxes, these standup packaging pouches acquire a minimal space, wherever kept, which is certainly a benefit for the travelling professionals.

8. Instead of solid items, users are even experimenting by putting liquid in these pouches. Reason being- these standup pouches eliminate leakage and this is the reason why even liquids are being offered in such convenient packaging. So, what else you can ask for?



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2012年11月25日 星期日

Stand up Pouches


Stand up Pouch website is specially designed for those who needs Stand up Pouches. Our stand up pouches comes in many different materials like paper stand up pouches, resealable stand up pouches, ziplock stand up pouches, biodegradable plastic bags, biodegradable stand up pouches, aluminum foil stand up pouches. Our bags has euro slot and block bottom finish. We also have laminates with aluminum foil nylon brown paper and white paper stand up pouches ready in stock and shipped same day. We have cheer pack like stand up bags for liquid packaging. We are the worlds largest manufacturer of stand up pouch for liquid packaging specially for soups, curry, hand wash, dishwash, liquid soap, fruit juice packaging. We can replace glass containers and glass jars like plastic containers and glass jars. We have pourer spout type stand up bags specially used for car wash and detergent with organic liquid soap packaging. Our stand up pouches has high barrier and metalize d foil aluminum structure in them. We also include euro slot or butterfly slot or hang hole punch and heavy duty cut mark. We also have materials like Evoh and Nylon barrier bags in stand up pouches ready in stock. Our stand up pouches is specially used for whey protein power packaging, pet food packaging and sea food packaging because we have very high barrier packaging films used and also we have heavy duty zippers and slider zippers used here for spouted pouches for fluid and liquid chemicals and fertilizer packaging.

We have the best flat bottom or block bottom stand up pouches in the world because we use blockbodenbeutel machine and doypacks. We use this machine for use in plastic bags and paper bags to teach how to manufacture stand up pouch in high barrier film lamination. We have many colors in stand up pouches like clear, transparent, red, green, blue, black, matt silver, pink, brown paper, white paper and biodegradable stand up pouch packaging. Our OTR a nd WVTR value is lowest in this industry as we use Polyester film, Metalized pet film, CPP film, BOPA film, PE for lamination.

We can create many different shapes in stand up pouches and also we can create customized materials. Our stand up pouches is used for packaging baby foods dried fruits spices seasoning snacks packaging. We can also pack salad dressing cereals sauces soups cereals nuts vegetables flour sausages soups salad dressings flour grains snacks cookies crackers fruits nuts vegetables meat cheese candies and chocolates packaging machines in our stand up pouches. Our stand up bags is also very popular in the industries like health supplements, vitamins medicine bath salts wine packaging cooking oil agricultural products, automotive oils lubrication oils, Pet Food Packaging etc.

We also have fastest delivery time in this industry in manufacturing custom printed stand up pouches Resealable Bags. We can manufacture personalize d bags in 7 days. We have capability to rotogravure printing and flex printed bags and then we also have customized holographic stand up pouches manufacturing capacity. We have iso 22000 and iso 9000-2001. All the products we manufacture can also be used for medical packaging. We also have bags with degassing valves for coffee packaging. Our stand up bags is used for coffee bags with one way valves. We are the world's largest stock of degassing valves. This degassing valves is also used for fresh peeled garlic and also used for pet foods and horse food, cat foods etc.

Lastly we work on the design concepts like adobe illustrator cs3, indesign, free hand, quark express, CS4, corel drew, etc. Customers can give us any design format from the listed above and we can manufacture stand up pouches after the designs are submitted. Our paper stand up pouches with window is very popular for sweets candies packaging and tea packaging. Our paper bags has clear window so any on e can look what is the product fill inside and we have used biodegradable plastic inside this bags.



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Indian Granite Tiles - To help you through the natural life - Business - Service Reviews


Granite is one of the most popular building materials. It has been used for thousands of years in both interior and exterior applications. Granite dimension stone is used in buildings, bridges, paving, monuments and many other exterior projects. Indoors, polished granite slabs and tiles are used in countertops, tile floors, stair treads and many other design elements. Granite is a prestige material, used in projects to produce impressions of elegance and quality. Some interesting uses of granite are shown below.

What is "Granite"?

The definition of "granite" varies. A geologist might define granite as a coarse-grained, quartz- and feldspar-bearing igneous rock that is made up entirely of crystals. However, in the dimension stone trade, the word "granite" is used for any feldspar-bearing rock with interlocking crystals that are large enough to be seen with the unaided eye. By this classification, rocks such as anorthosite, gneiss, granite, granodiorite, monzonite, syenite, gabbro and others are all sold under the trade name of "granite".

Granite Physical PropertiesIn terms of its physical properties granite is a unique material. These properties lending uniqueness to granite are:

Porosity/permeability Granite has almost negligible porosity ranging between 0.2 to 4%.

Thermal StabilityGranite is highly stable thermally, therefore shows no changes with the change in temperature. Granite is impervious to weathering from temperature and even from the air borne chemicals. It is the high resistance to chemical erosion that makes granite useful for making tanks to store highly caustic material.

Co-efficient of expansionThe co-efficient of expansion for granite varies from 4.7x10-6 9.0x10-6(inch x inch).

Variegation Granite shows consistency in colour and texture.

Granite is one of the most popular building materials. It has been used for thousands of years in both interior and exterior applications. Granite dimension stone is used in buildings, bridges, paving, monuments and many other exterior projects. Indoors, polished granite slabs and tiles are used in countertops, tile floors, stair treads and many other design elements. Granite is a prestige material, used in projects to produce impressions of elegance and quality. Some interesting uses of granite are shown below.

What is "Granite"?

The definition of "granite" varies. A geologist might define granite as a coarse-grained, quartz- and feldspar-bearing igneous rock that is made up entirely of crystals. However, in the dimension stone trade, the word "granite" is used for any feldspar-bearing rock with interlocking crystals that are large enough to be seen with the unaided eye. By this classification, rocks such as anorthosite, gneiss, granite, granodiorite, monzonite, syenite, gabbro and others are all sold under the trade name of "granite".

Granite Physical PropertiesIn terms of its physical properties granite is a unique material. These properties lending uniqueness to granite are:

Porosity/permeability Granite has almost negligible porosity ranging between 0.2 to 4%.

Thermal StabilityGranite is highly stable thermally, therefore shows no changes with the change in temperature. Granite is impervious to weathering from temperature and even from the air borne chemicals. It is the high resistance to chemical erosion that makes granite useful for making tanks to store highly caustic material.

Hardness It is the hardest building stone and hardness of granite that lends it excellent wear.

Granite Chemical Properties

Granite is primarily composed of feldspar, quartz along with various other minerals in varying percentage, which are stated as follows:

Nominal chemical composition of various oxidesSilica (SiO2) ---------------------- 70-77%Alumina (Al2O3) ----------------- 11- 14%Potassium Oxide (P2O5) --------- 3 5%Soda (Na2O) ------------------------ 3 5%Lime ----------------------------------- 1%Iron (Fe2O3) -------------------------- 1-2%Iron (FeO) ----------------------------- 1 3% Magnesia (Mg0) ------------------------- .5 1%Titina ---------------------------------- Less than 1 %(.38%)Water (H2O) --------------------------- 0.03%



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2012年11月24日 星期六

Tips to Improve Your UK Logo Design Business in 2011!


Every New Year beckons new opportunities for all types of businesses, including Logo Design industry. Since the previous year 2010 has come to an end, the Office of National Statistics UK has suggested that 2.4% of the listed businesses in UK shut-down, including the UK Logo Design business. With a New Year 2011, let us make some resolutions for your business. Following are a few tips that will enable you to make 2011 a blessed year for business.

1. Spend more time on solutions, not problems:

The first thing you need to do this year is to focus more on the solution itself rather than the problems. Instead of taking corrective measures, be proactive and devise preventive measures. This way, you will be well prepared for any mishap than may occur in your business endeavor. Start your problem-solving with creative and novel solutions and strategies instead of wasting time on thinking of problems.

2. Study from your blunders:

This year, sit down and assess what you've done last year and evaluate the fallout of your decisions. Analyze your business plan or make one if you don't have it yet. Identify the loop holes in your logo design business. Try to respond to the problem, "Are you reaching your goals"? If not, then alter your approach.

3. Come up with new Ideas:

Since you would definitely desire on making better impact with your business next year, you need to brainstorm for better and enhanced ideas. Take the weight off your feet and examine a set of possible prospects to explore on and select the best ones to implement in 2011. Keep in mind, the New Year is the best time to test new ideas and products as the public is also attracted to new things on the verge of the New Year.

4. Concentrate on success factors:

Ever done a SWOT analysis of your logo design business before? If not, then this is the year you do it. SWOT means analyzing your business Strengths, Weaknesses, Opportunities and Threats. The best way to succeed in a business is to examine your strengths and opportunities and take advantage of them. The events and strategies that went well last year, focus on them more this year and invest more on them in 2011.

5. Evaluate your rivals:

Learning is always beneficial even if it comes from your competitors. So this year, try to learn from your competitors. Evaluate your competitors carefully and assess their success and failure factors. Make a benchmark with the top rivals and attempt to attain that standard in 2011.



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Deciding On A Quartz Countertop - Other


Renovating a home takes dollars, time, and inordinate patience; but most of all it takes decision-making that should ultimately culminate in a fantastic result. Finding those materials that are both affordable and visually appealing is the biggest challenge for all home renovators.

There are many different styles of countertop materials available on the market today; and while the most popular are typically ceramic tile, granite, and laminate, there is another style of countertop that can effectively achieve all that you want from a new kitchen design. A quartz countertop brings a low-maintenance, durable, and beautiful alternative to all who are looking for a stunning new countertop design.

Quartz is a material that is found in great abundance within the earth; in fact, it is only second to water as the most common mineral-based form on the entire planet. Found to be effective and durable in a number of common home applications, quartz is now widely used in this capacity.

The quartz countertop is typically comprised of 100% quartz; the result is a countertop that holds up incredibly well under any kitchen conditions. Such countertops are heat resistant and hold up extremely well against scratches, stains, and impact. They are relatively low maintenance and provide an excellent workspace for cooks.

However, it is important to be on the lookout for those countertops that claim to be fully quartz comprised but that actually contain other material as well. Any additional material used in the making of the countertop can actually compromise the integrity of the quartz, rendering the countertops porous and therefore highly vulnerable to stains and scratches.

The quartz countertop is made from raw quartz crystals that are selected for their size and strength and then ground together. Once the quartz crystals are sufficiently ground, they are mixed with bonding agents before being heated and compacted to form an impenetrable surface.

The colors that we are attracted to when we pick our countertop are actually added within this process of grounding the quartz crystals. Color pigments are added to the mixture of bonding agents and ground quartz to form a beautiful palette that will suit any kitchen design.

Ultimately, the quartz countertop is a solid piece of stone that weighs quite a bit more than granite simply because it was manufactured to be particularly dense. While this is an advantageous characteristic once they are installed, the quartz countertop can be difficult to install for exactly this reason.

A do-it-yourselfer - no matter how motivated - should never attempt to install a quartz countertop unless they have specific experience with handling this particular material. Because this countertop is so strong it is also very heavy and can be dropped and broken if not handled correctly. It is best to leave such an installation to a professional contractor who has experience with quartz.

You can find a quartz countertop at any location where you would purchase a kitchen countertop - from a kitchen design store to a large home improvement retailer. Just be sure to do your homework prior to shopping so that you know how to recognize the real countertops when you see them.



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2012年11月23日 星期五

Indian Granite Tiles - To help you through the natural life - Business - Service Reviews


Granite is one of the most popular building materials. It has been used for thousands of years in both interior and exterior applications. Granite dimension stone is used in buildings, bridges, paving, monuments and many other exterior projects. Indoors, polished granite slabs and tiles are used in countertops, tile floors, stair treads and many other design elements. Granite is a prestige material, used in projects to produce impressions of elegance and quality. Some interesting uses of granite are shown below.

What is "Granite"?

The definition of "granite" varies. A geologist might define granite as a coarse-grained, quartz- and feldspar-bearing igneous rock that is made up entirely of crystals. However, in the dimension stone trade, the word "granite" is used for any feldspar-bearing rock with interlocking crystals that are large enough to be seen with the unaided eye. By this classification, rocks such as anorthosite, gneiss, granite, granodiorite, monzonite, syenite, gabbro and others are all sold under the trade name of "granite".

Granite Physical PropertiesIn terms of its physical properties granite is a unique material. These properties lending uniqueness to granite are:

Porosity/permeability Granite has almost negligible porosity ranging between 0.2 to 4%.

Thermal StabilityGranite is highly stable thermally, therefore shows no changes with the change in temperature. Granite is impervious to weathering from temperature and even from the air borne chemicals. It is the high resistance to chemical erosion that makes granite useful for making tanks to store highly caustic material.

Co-efficient of expansionThe co-efficient of expansion for granite varies from 4.7x10-6 9.0x10-6(inch x inch).

Variegation Granite shows consistency in colour and texture.

Granite is one of the most popular building materials. It has been used for thousands of years in both interior and exterior applications. Granite dimension stone is used in buildings, bridges, paving, monuments and many other exterior projects. Indoors, polished granite slabs and tiles are used in countertops, tile floors, stair treads and many other design elements. Granite is a prestige material, used in projects to produce impressions of elegance and quality. Some interesting uses of granite are shown below.

What is "Granite"?

The definition of "granite" varies. A geologist might define granite as a coarse-grained, quartz- and feldspar-bearing igneous rock that is made up entirely of crystals. However, in the dimension stone trade, the word "granite" is used for any feldspar-bearing rock with interlocking crystals that are large enough to be seen with the unaided eye. By this classification, rocks such as anorthosite, gneiss, granite, granodiorite, monzonite, syenite, gabbro and others are all sold under the trade name of "granite".

Granite Physical PropertiesIn terms of its physical properties granite is a unique material. These properties lending uniqueness to granite are:

Porosity/permeability Granite has almost negligible porosity ranging between 0.2 to 4%.

Thermal StabilityGranite is highly stable thermally, therefore shows no changes with the change in temperature. Granite is impervious to weathering from temperature and even from the air borne chemicals. It is the high resistance to chemical erosion that makes granite useful for making tanks to store highly caustic material.

Hardness It is the hardest building stone and hardness of granite that lends it excellent wear.

Granite Chemical Properties

Granite is primarily composed of feldspar, quartz along with various other minerals in varying percentage, which are stated as follows:

Nominal chemical composition of various oxidesSilica (SiO2) ---------------------- 70-77%Alumina (Al2O3) ----------------- 11- 14%Potassium Oxide (P2O5) --------- 3 5%Soda (Na2O) ------------------------ 3 5%Lime ----------------------------------- 1%Iron (Fe2O3) -------------------------- 1-2%Iron (FeO) ----------------------------- 1 3% Magnesia (Mg0) ------------------------- .5 1%Titina ---------------------------------- Less than 1 %(.38%)Water (H2O) --------------------------- 0.03%



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Advertise no matter if you are big or small


What is your attitude as a small town businessman when it comes to advertising or taking help of an advertising design agency to provide creative design solutions? I bet, more often than not it is on the lines of "What ever is left over, we'll use for advertising". Well, you are not alone. Most of the small town businessmen treat advertising as such, as they feel that they know most of their customers who will come back, advertising or not.

Fair enough, but what if you have a competitor within the town or even without in the form of E-commerce ensuring doorstep delivery and definitely much larger choice. You getting the point?

Competition or not, you always need to remind your customers that you are there and what value you bring to them. This way you not only ensure that loyal customers remain so, but you net new customers. Remember marketing and advertising is an investment, not an expense. Without enough money put aside for advertising your sales can go down and you suddenly have less and less for promotion. You advertise most when you need business. You advertise more when you don't.

A small-budget advertiser doesn't have the ''deep pockets" to develop big advertising campaigns or go for top shot advertising design agency. In this case you need to break the rules to be noticed. Avis did it by admitting they were "Number 2" in the car rental business and that campaign took them from 6th place to second place.

Now you must be wondering is there any sure shot way of advertising which not only is cost effective but has maximum impact. To be sure, there isn



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2012年11月22日 星期四

Analysis: Where is the way herbal packaging development - Chinese herbal medicine, Chinese herbal me - Business


china enters the wto, with the elimination of tariff barriers between member countries, traditional products will face a rare opportunity. from a global perspective on the demand for chinese herbal medicine, in china is very optimistic about business prospects. but in the promising chinese market, we are distressed to find that?? medicine, as our country is faced with packing sinopharm troubled. according to statistics, last year the global herbal medicine market, 20 billion u.s. dollars of international sales, our herbal exports accounted for only about 3% of them and export them medicine the proportion accounted for more than 70% of all exports. chinese herbal medicines produced in china are not only exported to southeast asia, japan, korea and other traditional region, but europe and the united states and other developed countries in recent years, direct imports of chinese herbs, then deep processing, fine packing, the high profits for ourselves. in view of this situati on, how to improve our processing technology of , traditional to improve the packaging of our state, expand the export of chinese products as chinese traditional medicine enterprise share of the most urgent task. among them, the issue of traditional packaging focused on the following areas: first, the packaging standards for non-standard the authorities pointed out that the whole of traditional industry is still in its infancy, to modernize traditional production is not production. as chinese patent medicine or the preparation of complex components, some of the active ingredients of traditional is no clear qualitative. lack of quantitative indicators, the lack of clear standards and norms the content in the detection method, resulting in traditional packaging and labeling is not standardized, do not meet the international market pharmaceutical packaging standards, packaging units of different sizes, some packaging has long been prohibited by the international community, and some packaging units still use the "money" rather than international general the "g", and packaging materials is varied. second, the impact of pharmaceutical quality packaging materials unreasonable state drug administration of the reasons for the high rate of failure in traditional s, and pharmaceutical packaging that it is unreasonable about. packaging unreasonable phenomenon caused mainly due to limited domestic herbal industry, packaging cost factors, can not choose a better packaging materials and printing process. chinese herbal medicines in the international market in recent years, increased demand, resulting in proprietary s, raw materials prices rising year by year, together with japan, korea and other foreign medicine and the impact on the domestic market, domestic chinese patent medicines to shrinking profit margins, the proprietary began to strictly control production costs, including product packaging sectors. in the pharmacy can see that many famous brands of p roprietary s, the color box packaging materials are still used duplex white board paper, which a number of high quality white cardboard excellent material and printing the "foreign" compared with traditional , the visual effects and grades will be very different. it is reported that the export of proprietary products, packaging and domestic sales of the product the same, unless the foreign have special requirements, which makes proprietary products in the export of china in the passive position, do not serve packaging drug quality the protective effect of strengthening the packaging of the drugs was not any publicity to further expand its exports. third, packaging equipment technical imperfections products for the shape, physical characteristics, requires special packaging machinery . for example, in a large pill, packaging of products, there is no ideal automatic packaging equipment, packaging equipment that businesses need attention. fourth, the lack of prominent chinese c haracteristics, packaging design proprietary s as a treasure of chinese traditional medicine has a very profound cultural and historical heritage, when consumers buy chinese patent medicines, largely in the purchase of a certain brand. when the brand set up, the enterprises should strengthen brand recognition and product packaging, promotional package to enhance customer awareness of the brand effect. so that there is a how to play both the cultural characteristics of proprietary s, but also to comply with international pharmaceutical packaging in the text, graphics normative needs of the problem. prominent characteristics of chinese herbal medicines like herbal patterns, introduce the history of the brand descriptive text and to the best performance of chinese traditional culture, calligraphy to decorate the name of the drug. compared with the western most of these design features decorative techniques and pharmaceutical packaging design of the current relevant laws and reg ulations do not match, so how to find a medicine packaging design ideas and direction for establishing a pure brand of traditional chinese medicine, traditional image, and further explore the international market, is essential.



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Seo Services UK Vs. Do It Yourself SEO


Search Engine Optimisation or SEO optimisation is a powerful method used to market your business on the internet. If you are a small business you might be questioning whether you need to enlist professional SEO services such as SEO Services UK or do the website optimisation yourself? All the most successful online businesses have a high Google page rank for selected keywords which brings targeted traffic to their websites. As a result they see a high conversion of sales and get a return on their investment. They achieve this by using professional SEO services.

Today the majority of us search for products and services on line using the search engines such as Google and Yahoo and 90% of us do not search beyond the first page of the results. There are only ten positions for websites on the first page of the results and over 60% of the clicks go to the top five websites. So whilst you can do your own website optimisation getting a high Google page rank in any marke t is very difficult and requires professional SEO optimisation. SEO Services UK offer a professional and affordable service as they guarantee you a return on your investment.

Not convinced? Do you still feel that you could carry out your own website optimisation? Before you go ahead look at the pros and cons of doing it yourself.

Pros:

> You could save yourself some money in the short term.
> You can become knowledgeable on search engine optimisation and continue to use what you've learned into the future.

> You can have a little fun experimenting with SEO tasks and test out the results.

Cons:

> Many aspects of it such as SEO link building can be very time consuming to achieve organically.

> You need to make a large commitment. A continual link building service is needed if you want to improve search engine ranking for a website

> You might be trying to rank for too competitive keywords which could take 12 months to achieve a Google page rank or words with low commercial intention. Without a search engine marketing strategy your optimisation efforts could be wasted.

> You would need to know and invest in the best SEO software and tools to help you achieve a high Google page rank.

> Your business could suffer if your website is not properly optimised for y our market.

Now let's look at the pros and cons of hiring SEO Services UK.

Pros

> You get a professional SEO service including search engine marketing, copywriting services, search engine submission and link building services.

> SEO Services UK use the most up to date techniques and understand how to get your website optimised to satisfy the search engine algorithms.

> You will see quicker results and more targeted traffic to your website.

> You can relax knowing that you will see a return on your investment in SEO optimisation.

Cons:

> You might get caught out by a cheap link building farm which can damage the reputation of your site. Google and Yahoo can even ban your website from the search engine for using 'black hat' techniques.

> You will need to spend time selecting an SEO service company.

An option might be to commission affordable SEO services and to be greatly involved so that you can develop your SEO optimisation skills.

Search engine optimization is key to the online marketing success of your website. If you aren't a hundred per cent confident of your website optimisation skills then leave your website to professional SEO services. Time is money and more importantly without a search engine marketing strategy you could end up with a website which is optimised for the wrong keywords - the result could be lost revenue.



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The Growing Craze about Cheap SEO Services


The world is already passing through a period of global economic recession & hit by an economic down time most of the business owners are now looking for cheaper alternatives to online marketing that will promote their site successfully. What could be more effective than cheap SEO services which will bring their sites cheap publicity & help them save valuable advertising dollars?

In fact the initiation of search engine optimization has brought new hopes for every small to medium sized business & helps them skyrocket their profit. But online advertising & marketing of a site involves high cost & it can be brought down successively through hiring of affordable SEO services from reliable companies. However, website owners usually have to face a great difficulty in finding cheap search engine optimization companies with a record of quality SEO services.

Browsing through the web world will help you come across many cheap search engine optimizat ion companies that can provide quality SEO for your online business promotion. These affordable SEO companies offer both on-page & off-page optimization service & will develop a suitable marketing strategy for your online business growth. They are not just cheap SEO services providers but prompt in handling projects of any size & complexity. They stay committed to make the benefits of online marketing available to every budget range. Thats why they offer affordable SEO packages with potential for high revenue generation.

Most of the cheap SEO services companies design their SEO packages based upon the varying marketing needs of customers. The basic features of online marketing are included in these cheap SEO packages so that customers can freely choose from them the one that comes within their budget. These cheap SEO companies also act upon the simple principle of cost-effective optimization services to draw the attention of maximum clients.

The newly starting businesses often struggle with their tight budget & invest less in advertising. The cheap SEO Services & plans seem to be a better option for them. Again affordable SEO services help those having no idea on search engine optimization to reap better dividends. The professional SEO companies are found charging high for optimization service & it distracts a great many number of customers from approaching them. Their attention ultimately gets diverted towards affordable SEO providers who can help them get online exposure at affordable price. Sometimes they may feel happy to get SEO consultancy in association with the affordable SEO services.

The affordable SEO companies will work closely with your company to decide upon the suitable cheap SEO plan. Most of the time cheap SEO services are found to have features common to basic search engine optimization plans as designed by top SEO companies. Thats how you ma y create brand awareness much faster & for much less price. The recently launched SEO companies use the trick of cheap SEO packages to grow in popularity & increase its client base. Those looking for cheap SEO deals in market are many & cheap SEO packages lure them to a great extent. The standard of SEO services provided by affordable SEO companies are not the same. It is you who will consider all the above given options & decide the cheap search engine optimization deal best for your business.



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2012年11月21日 星期三

Get Cheap SEO Services from SEO Company India


Prospects of SEO Services Company India are solely depending on the trend of growth of internet marketing in abroad countries. As more and more person in abroad when start using search engine for searching of product or services company start realizing that having website and promoting these website on search engine is crucial for their business so that their website is visible to their target audience and leads their competitors are getting online will also start falling on their website also.

There is a huge difference between prices in developed or developing countries that SEO Services Company are charging for SEO Services of your website. As outsourcing SEO Services for your website to company those are in developing countries like India, Philippine, Pakistan mean that you will need to pay less for promotion of your website to companies located there because labors cost or cost per hour by man in those countries are very less as compare to develop countries like USA, UK charge for same quality SEO Services.

So it is highly recommended for every website owner having website to choose India based SEO Services Company for Quality Best SEO Services for your website. About 70% SEO Services Clients throughout world trust SEO Company India for optimization of their website because of quality of SEO Professional indian SEO Companies have don't have any other companies in the world. If we are talking about SEO Services and search this keyword on search engine you can see that all website that are ranking on top position on most competitive keywords of SEO theme are from India. So it is major proof showing benefits of Hiring SEO Company India in term of Cost, Quality SEO Services that you will get from those companies. So if you are looking for Affordable SEO Services Company for getting top position of your website on major search.There are some webmaster who think that top ranking on search engine is reserve for elitist and not for common man having cheap website design. It is not ma tter you hire which website design company for designing your website but what matter is that having a SEO Friendly website design and further hiring SEO Services Company that do Best SEO Services for your website and help you to get top rank on search engine on keywords you are targeting to reach to your target audience.



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TIGI Designer Fashionista Wash Helps you to Preserve Shade Successfully


The particular TIGI Catwalk Fashionista Hair shampoo can be a safe everyday hair shampoo which will help that you offer the shade and gaze after a good sustained shine offering a thermal protection with regard to locks. Several color controls hair shampoos abandon hair dry out as well as ruined, it is necessary to safeguard the colour of the head of hair which consists of humidity. A new dry out tinted head of hair will be of no use, the head of hair ought to be smooth along with elastic which has a long lasting glow, which can make the color seem incredible. This wash can be useful for getting back the actual dropped stand out together with replenished with water curly hair, instead of departing the idea dried up along with harming nice hair like most some other coloring management shampoos do.
TIGI Design Fashionista Shampoo or conditioner safeguards hair, enhancing it's shade and stopping it through even more falling from the colour. This specific hair shampoo mild de toxifies as well as lathers away all the impurities while including in which missing stand out in your coloring, it may help in moisturizing your hair and retaining the idea delicate. This particular shampoo is liked by most people for their color-treated locks which is suited on almost all head of hair kinds. Following the 1st wash it is possible to notice obvious alterations, this leaves your hair shiny, lively and dashing.
TIGI Design Fashionista Hair shampoo is very designed with regard to tinted, chemically treated locks also it moisturizes nice hair keeping an optimal equilibrium. That helps prevent hair via even more falling associated with color and helps to restore the actual lost shine whilst health and fitness it. It hair the color to the hair the whole length to prevent more falling associated with color leaving the head of hair smooth as well as sparkly. It's obtained an unique grape sour perfume so that it is pleasurable for you to scent. Your hair shampoo scents great and lasts for a long time stopping coloring reduce for you to rather a degree. The hair professionals possess remarked that nearly all shampoos reduces after deploying it for 2 months but some people have noticed this does not take place with all the TIGI Design Fashionista Wash, that is constantly on the work despite ongoing utilization for long days. The particular wash is actually purple within color and also a penny size it can be adequate in order to sufficiently lather hair. A lot of people want to problem their hair after the hair shampoo so that it is determined by nice hair plus your private opinions. After the shampoo, flowing hair can feel smooth, spacious along with completely frizz free of charge having an extra stand out.
This hair shampoo will be advised by simply most of the people following getting the benefits of this particular exceptional merchandise for their colored, chemically treated locks.


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2012年11月20日 星期二

High Speed Infrared Cameras Enable Demanding Thermal Imaging Applications


Introduction

1.0 Infrared Spectral Sensitivity Bands

2.0 Image Resolution and Field-of-View

2.1 Detector arrays and pixel sizes
2.2 Infrared lens characteristics

3.0 High Speed Camera Features

3.1 Short exposure times
3.2 High frame rates
3.3 Dynamic range expansion
3.4 Event triggering
3.5 Calibration: Non-uniformity correction and radiometry

4.0 Infrared Camera Applications

IR Inspection in Design,Test and Manufacturing Hyperspectral and Gas Imaging, Remote Sensing Target Signature Measurement andTracking Research and Development BodyTemperature Detection, Medical Imaging Non-DestructiveTest (NDT)

Summary

Introduction

Recent developments in cooled mercury cadmium telluride (MCT or HgCdTe) infrared detector technology have made possible the development of high performance infrared cameras for use in a wide variety of demanding thermal imaging applications. These infrared cameras are now available with spectral sensitivity in the shortwave, mid-wave and long-wave spectral bands or alternatively in two bands. In addition, a variety of camera resolutions are available as a result of mid-size and large-size detector arrays and various pixel sizes. Also, camera features now include high frame rate imaging, adjustable exposure time and event triggering enabling the capture of temporal thermal events. Sophisticated processing algorithms are available that result in an expanded dynamic range to avoid saturation and optimize sensitivity. These infrared cameras can be calibrated so that the output digital values correspond to object temperatures. Non-uniformity correction algorithms are included t hat are independent of exposure time. These performance capabilities and camera features enable a wide range of thermal imaging applications that were previously not possible.

At the heart of the high speed infrared camera is a cooled MCT detector that delivers extraordinary sensitivity and versatility for viewing high speed thermal events.

1.0 Infrared Spectral Sensitivity Bands

Due to the availability of a variety of MCT detectors, high speed infrared cameras have been designed to operate in several distinct spectral bands. The spectral band can be manipulated by varying the alloy composition of the HgCdTe and the detector set-point temperature. The result is a single band infrared detector with extraordinary quantum efficiency (typically above 70%) and high signal-to-noise ratio able to detect extremely small levels of infrared signal. As shown in Figure 2,(see link below for a complete article referencing all figures and tables), single-band MCT detectors typically fall in one of the five nominal spectral bands shown:

Short-wave infrared (SWIR) cameras - visible to 2.5 m

Broad-band infrared (BBIR) cameras - 1.5-5 m

Mid-wave infrared (MWIR) cameras - 3-5 m

Long-wave infrared (LWIR) cameras - 7-10 m response

Very Long Wave (VLWIR) cameras - 7-12 m response

In addition to cameras that utilize "monospectral" infrared detectors that have a spectral response in one band, new systems are being developed that utilize infrared detectors that have a response in two bands (known as "two color" or dual band). Examples include cameras having a MWIR/LWIR response covering both 3-5 m and 7-11 m, or alternatively certain SWIR and MWIR bands, or even two MW sub-bands.

There are a variety of reasons motivating the selection of the spectral band for an infrared camera. For certain applications, the spectral radiance or reflectance of the objects under observation is what determines the best spectral band. These applications include spectroscopy, laser beam viewing, detection and alignment, target signature analysis, phenomenology, cold-object imaging and surveillance in a marine environment.

Additionally, a spectral band may be selected because of the dynamic range concerns. Figure 3, (see link below for a complete article referencing all figures and tables), shows the infrared image obtained with an LWIR infrared camera resulting from the test firing of a solid rocket booster. The intra-scene dynamic range (including the plume and the background) is about 2200K. Such an extended dynamic range would not be possible with an infrared camera imaging in the MWIR spectral range. The wide dynamic range performance of the LWIR system is easily explained by comparing the flux in the LWIR band with that in the MWIR band. As calculated from Planck's curve, the distribution of flux due to objects at widely varying temperatures is smaller in the LWIR band than the MWIR band when observing a scene having the same object temperature range. In other words, the LWIR infrared camera can image and measure ambient temperature objects with high sensitivity and resolution and at t he same time extremely hot objects (i.e. >2000K). Imaging wide temperature ranges with an MWIR system would have significant challenges because the signal from high temperature objects would need to be drastically attenuated resulting in poor sensitivity for imaging at background temperatures.

2.0 Image Resolution and Field-of-View

2.1 Detector Arrays and Pixel Sizes

High speed infrared cameras are available having various resolution capabilities due to their use of infrared detectors that have different array and pixel sizes. Several common array formats are shown in Figure 4, (see link below for a complete article referencing all figures and tables). For applications that do not require high resolution, high speed infrared cameras based on QVGA detectors offer excellent performance. Figure 4a, (see link below for a complete article referencing all figures and tables),shows a 320x256 array of 30 m pixels. Such cameras are known for their extremely wide dynamic range due to the use of relatively large pixels with deep wells, low noise and extraordinarily high sensitivity.

Infrared detector arrays are available in different sizes, the most common are QVGA, VGA and SXGA as shown. The VGA and SXGA arrays have a denser array of pixels and consequently deliver higher resolution. The QVGA is economical and exhibits excellent dynamic range because of large sensitive pixels.

More recently, the technology of smaller pixel pitch has resulted in infrared cameras having detector arrays of 15 micron pitch, delivering some of the most impressive thermal images available today. For higher resolution applications, cameras having larger arrays with smaller pixel pitch deliver images having high contrast and sensitivity. In addition, with smaller pixel pitch, optics can also become smaller further reducing cost. A 640x512 (VGA format) pixel array is depicted in Fig. 4b and a 1280x1024 (SXGA format) pixel array is depicted in Fig. 4c. A sample image from an SXGA camera is shown in Figure 5. (See link below for a complete article referencing all figures and tables).

2.2 Infrared Lens Characteristics

Lenses designed for high speed infrared cameras have their own special properties. Primarily, the most relevant specifications are focal length (field-of-view), F-number (aperture) and resolution.

Focal Length: Lenses are normally identified by their focal length (e.g. 50mm). The field-of-view of a camera and lens combination depends on the focal length of the lens as well as the overall diameter of the detector image area. As the focal length increases (or the detector size decreases), the field of view for that lens will decrease (narrow). Since the field-of-view depends on the detector physical size, if a lens that is designed to be used on the detector depicted in Fig. 4c is used on either of the detectors depicted in Figs. 4a or 4b, the resulting field-of-view would be half that of the 4c detector. (See link below for a complete article referencing all figures and tables).

Table1, (see link below for a complete article referencing all figures and tables),shows common lens/camera combinations and their resulting field-of-view for the 4a and 4b sized detectors. Shown are the commonly available lens focal lengths for mid-wave (MWIR), broadband (BBIR) and long-wave (LWIR) imaging. A convenient online field-of-view calculator for a range of high-speed infrared cameras is available in the comprehensive article at the link below:

In addition to the common focal lengths, infrared close-up lenses are also available that produce high magnification (1X, 2X, 4X) imaging of small objects, as shown in Figure 6, (see link below for a complete article referencing all figures and tables).

Infrared close-up lenses provide a magnified view of the thermal emission of tiny objects such as electronic components.

F-number: Unlike high speed visible light cameras, objective lenses for infrared cameras that utilize cooled infrared detectors must be designed to be compatible with the internal optical design of the dewar (the cold housing in which the infrared detector FPA is located). As shown in Figure 7, (see link below for a complete article referencing all figures and tables), this is because the dewar is designed with a cold stop (or aperture) inside that prevents parasitic radiation from impinging on the detector. Because of thecold stop, the radiation from the camera and lens housing are blocked, infrared radiation that could far exceed that received from the objects under observation. As a result, the infrared energy captured by the detector is primarily due to the object's radiation. The location and size of the exit pupil of the infrared lenses (and the f-number) must be designed to match the location and diameter of the dewar cold stop. (Actually, the lens f-number can alwa ys be lower than the effective cold stop f-number, as long as it is designed for the cold stop in the proper position).

Lenses for cameras having cooled infrared detectors need to be specially designed not only for the specific resolution and location of the FPA but also to accommodate for the location and diameter of a cold stop that prevents parasitic radiation from hitting the detector.

Resolution: The modulation transfer function (MTF) of a lens is the characteristic that helps determine the ability of the lens to resolve object details. The image produced by an optical system will be somewhat degraded due to lens aberrations and diffraction. The MTF describes how the contrast of the image varies with the spatial frequency of the image content. As expected, larger objects have relatively high contrast when compared to smaller objects. Normally, low spatial frequencies have an MTF close to 1 (or 100%); as the spatial frequency increases, the MTF eventually drops to zero, the ultimate limit of resolution for a given optical system.

3.0 High Speed Infrared Camera Features: variable exposure time, frame rate, triggering, radiometry

High speed infrared cameras are ideal for imaging fast-moving thermal objects as well as thermal events that occur in a very short time period, too short for standard 30 Hz infrared cameras to capture precise data. Popular applications include the imaging of airbag deployment, turbine blades analysis, dynamic brake analysis, thermal analysis of projectiles and the study of heating effects of explosives. In each of these situations, high speed infrared cameras are effective tools in performing the necessary analysis of events that are otherwise undetectable. It is because of the high sensitivity of the infrared camera's cooled MCT detector that there is the possibility of capturing high-speed thermal events.

The MCT infrared detector is implemented in a "snapshot" mode where all the pixels simultaneously integrate the thermal radiation from the objects under observation. A frame of pixels can be exposed for a very short interval as short as <1 microsecond to as long as 10 milliseconds. Unlike high speed visible cameras, high speed infrared cameras do not require the use of strobes to view events, so there is no need to synchronize illumination with the pixel integration. The thermal emission from objects under observation is normally sufficient to capture fully-featured images of the object in motion.

Because of the benefits of the high performance MCT detector, as well as the sophistication of the digital image processing, it is possible for today's infrared cameras to perform many of the functions necessary to enable detailed observation and testing of high speed events. As such, it is useful to review the usage of the camera including the effects of variable exposure times, full and sub-window frame rates, dynamic range expansion and event triggering.

3.1 Short exposure times

Selecting the best integration time is usually a compromise between eliminating any motion blur and capturing sufficient energy to produce the desired thermal image. Typically, most objects radiate sufficient energy during short intervals to still produce a very high quality thermal image. The exposure time can be increased to integrate more of the radiated energy until a saturation level is reached, usually several milliseconds. On the other hand, for moving objects or dynamic events, the exposure time must be kept as short as possible to remove motion blur.

Tires running on a dynamometer can be imaged by a high speed infrared camera to determine the thermal heating effects due to simulated braking and cornering.

One relevant application is the study of the thermal characteristics of tires in motion. In this application, by observing tires running at speeds in excess of 150 mph with a high speed infrared camera, researchers can capture detailed temperature data during dynamic tire testing to simulate the loads associated with turning and braking the vehicle. Temperature distributions on the tire can indicate potential problem areas and safety concerns that require redesign. In this application, the exposure time for the infrared camera needs to be sufficiently short in order to remove motion blur that would reduce the resulting spatial resolution of the image sequence. For the set-up shown in Figure 8, (see link below for a complete article referencing all figures and tables), for a desired tire resolution of 5mm, the desired maximum exposure time can be calculated from the geometry of the tire, its size and location with respect to the camera, and with the field-of-view of the inf rared lens. The exposure time necessary is determined to be shorter than 28 s. Using a Planck's calculator, one can calculate the signal that would be obtained by the infrared camera adjusted with specific F-number optics. The result indicates that for an object temperature estimated to be 80C, an LWIR infrared camera will deliver a signal having 34% of the well-fill, while a MWIR camera will deliver a signal having only 6% well fill. The LWIR camera would be ideal for this tire testing application. The MWIR camera would not perform as well since the signal output in the MW band is much lower requiring either a longer exposure time or other changes in the geometry and resolution of the set-up.

The infrared camera response from imaging a thermal object can be predicted based on the black body characteristics of the object under observation, Planck's law for blackbodies, as well as the detector's responsivity, exposure time, atmospheric and lens transmissivity.

3.2 Variable frame rates for full frame images and sub-windowing

While standard speed infrared cameras normally deliver images at 30 frames/second (with an integration time of 10 ms or longer), high speed infrared cameras are able to deliver many more frames per second. The maximum frame rate for imaging the entire camera array is limited by the exposure time used and the camera's pixel clock frequency. Typically, a 320x256 camera will deliver up to 275 frames/second (for exposure times shorter than 500 s); a 640x512 camera will deliver up to 120 frames/second (for exposure times shorter than 3ms).

The high frame rate capability is highly desirable in many applications when the event occurs in a short amount of time. One example is in airbag deployment testing where the effectiveness and safety are evaluated in order to make design changes that may improve performance. As shown in Figure 9, (see link below for a complete article referencing all figures and tables), a high speed infrared camera reveals the thermal distribution during the 20-30 ms period of airbag deployment. As a result of the testing, airbag manufacturers have made changes to their designs including the inflation time, fold patterns, tear patterns and inflation volume. Had a standard IR camera been used, it may have only delivered 1 or 2 frames during the initial deployment, and the images would be blurry because the bag would be in motion during the long exposure time.

Airbag effectiveness testing has resulted in the need to make design changes to improve performance. A high speed infrared camera reveals the thermal distribution during the 20-30ms period of airbag deployment. As a result of the testing, airbag manufacturers have made changes to their designs including the inflation time, fold patterns, tear patterns and inflation volume. Other sequences are available for viewing online.

Even higher frame rates can be achieved by outputting only portions of the camera's detector array. This is ideal when there are smaller areas of interest in the field-of-view. By observing just "sub-windows" having fewer pixels than the full frame, the frame rates can be increased. Some infrared cameras have minimum sub-window sizes. Commonly, a 320x256 camera has a minimum sub-window size of 64x2 and will output these sub-frames at almost 35Khz, a 640x512 camera has a minimum sub-window size of 128x1 and will output these sub-frame at faster than 3Khz.

Because of the complexity of digital camera synchronization, a frame rate calculator is a convenient tool for determining the maximum frame rate that can be obtained for the various frame sizes.

3.3 Dynamic range expansion

One of the complications of having a very high sensitivity infrared detector is that the overall scene dynamic range will be limited. For example, if a raw count corresponds to 5 mK/digital count, a 14-bit signal range will deliver less than 80C in dynamic range.

This range is further reduced because of pixel non-uniformity. As a consequence, the range of object temperatures that can be viewed in one frame may be too narrow for the application.

To increase the apparent dynamic range, a unique solution can be implemented which allows the user to artificially expand the dynamic range without sacrificing the high sensitivity performance of the camera. (This mode is sometimes called Dynamic Range ExtendIR, DR-X, superframing, multi-IT). When the dynamic range expansion mode is engaged, the camera sequentially captures multiple frames, each frame having a different exposure time. The short sequence includes frames that are highly sensitive (because of long exposure times) and also less sensitive frames for imaging objects at higher temperatures (because of shorter exposure times). For the method to be effective, the overall time for the frame sequence must be short enough to avoid motion blur. If this is the case, then camera software combines the frames into one image frame having the entire dynamic range for the sequence.

As an example, consider the following sequence of images showing the process of mixing a cold fluid to a flask of boiling liquid. If an exposure time was selected based on the full temperature range, the thermal resolution of the cooler objects will be poor.

Conversely, if the exposure time is selected to improve the thermal resolution of the cold fluid, the hotter objects may cause saturation. As a result, with dynamic range expansion, multiple integration times can be selected that span the entire scene dynamic range.

Exposure time 110 s / Frames 1,4,7 / Object Temperature Range 65-150C

Exposure time 600 s / Frames 2,5,8 / Object Temperature Range 35-70C

Exposure time 1375 s / Frames 3,6,9 / Object Temperature Range 5-40C

In this example, three exposure times have been selected (1375 s, 600 s, and 110s) to cover a wide scene temperature. The camera then cycle through each exposure time at the full frame rate. If the camera is operating at 240 frames/second, the first frame will be at the first exposure time, the second frame will be at the second exposure time, the third at the third exposure time. The fourth frame will begin the sequence again at the first exposure time. The system will effectively generate three sequences, three frames apart, each at a rate of 80 frames/second with the three exposures times. Through image processing, the sequential frames can be recombined into one complete sequence making a pixel by pixel determination as to the apparent signal, further increasing the dynamic range. The resulting image is shown in the article link referenced below (with a 5-150C object temperature scale):

The exposure times correspond to different camera sensitivities as shown in Figure 10. In operation, the camera is programmed to select the appropriate exposure time frame by frame. The resulting data will either be multiple sequences created from multiple integration times, or a combined sequence that takes the most appropriate data based upon the scene. In addition, the user can choose to vary the number of frames per integration time, as well as have the option to utilize an internal filter mechanism for attenuation or spectral data.

Certain applications require very wide thermal dynamic ranges, which may not be possible with a single integration time. The high speed infrared camera's dynamic range expansion mode will allow the user to cycle through exposure times at the fastest rate possible for the camera.

3.4 Event Triggering

In order to capture high speed events, infrared cameras must be properly synchronized. In the tire-testing example in Section 3.1 above, it is possible to have an optical encoder on the rotating tire that allows precise position location. The TTL signal generated by the optical encoder can be fed into the infrared camera to trigger the start of the recording sequence for the camera. The result is that every time the encoder sends the pulse, the camera exposes the infrared detector for a certain exposure time creating an image. This allows a real-time stop image sequence to be created via software.

In addition to the ability to accept an external TTL trigger, infrared cameras have other capabilities that improve their ability to capture high speed events. For example, certain trigger features permit the infrared camera to synchronize the trigger with the desired image capture. Because digital image frames are captured in real time, a pre-trigger permits the software to identify the beginning of a desired sequence that actually occurs before the trigger signal! Post-trigger delays are also available for aligning the frame capture with an event that follows the trigger after a programmable delay.

In addition, most high speed thermal cameras today have the ability to provide a trigger output to allow external devices to be synchronized with the thermal camera. Therefore the camera can slave or be slaved. Having both a trigger input and output is useful in an application that involves using multiple cameras to view the same target from different angles. In this case, the data can be assembled via software into a 3-dimensional rendering of the thermal profile.

3.5 Calibration: non-uniformity correction and radiometry

One of the challenges in obtaining the best data from a high performance infrared camera system was in maintaining a proper calibration. Calibration often refers to two different operations. One, non-uniformity correction, is necessary to calibrate the sensor for optimal image quality. The other calibration has to do with determining the temperature of objects based on their image brightness.

Non-uniformity correction is required to assure that the infrared detector array delivers the best possible image quality. Each pixel in the detector array inevitably has a slightly different gain and offset value. In addition, some pixels may have other anomalous properties that deviate from the norm. The gain and offset for all the pixels in the array need to be adjusted so that each pixel performs identically to the others. Variations can occur for a variety of reasons, including detector non-uniformity and optical affects such as the lens illumination non-uniformity that attenuates the apparent radiance near the edge of the image. Anomalous pixel signals must be replaced with nearest neighbor averages as is appropriate for the application.

To correct for the gain and offset, a calibration called Non Uniformity Correction (NUC) must be created. The process typically requires that the user expose the detector to a "cold" and "hot" blackbody source. An algorithm then corrects the detector signal non-uniformity. A similar process called Bad Pixel Replacement (BPR) is required for any pixels that are considered "bad" which means they deviate from certain thresholds set for evaluating uniformity or due to noisy behavior.

Non-uniformity correction is complicated because there are variations in pixel performance for each integration time. Therefore, this process would need to be performed for every integration time that the user selects. As high performance cameras can operate from 1us to >10ms, this means that in theory 10,000 calibrations need to be made. However, because of the linear response of the detector, recent advances have been possible to make this process transparent to the user. A process called TrueThermal allows the user to select any integration time and the camera will automatically reference a look up table of both NUC and BPR properties that were established either at the factory or at the user's site. In this situation, once a user selects the appropriate integration time, the camera system applies a predefined NUC and BPR table to allow instant and seamless operation.

Once the sensor is calibrated for uniform image quality, the camera can be calibrated for radiometry, or temperature measurement. If an infrared camera is properly calibrated, the object temperature can be determined based on the radiance signal in the thermal images, the background ambient temperature, possible atmospheric effects and the objects emissive properties. It is often particularly useful to be able to use the infrared camera to measure the temperature of objects (such as projectiles) traveling at high speeds. This finds applicability in several important situations, including: tracking of missiles, spacecraft and other objects, in determining the trajectory of bullets and projectiles and automatically identifying their origin based on trajectory information, and in creating thermal signatures for military targets.

Some users require that the thermal data be calibrated for radiometry. Again, this radiometric data will be dependent upon a specific integration time and must include the NUC and BPR corrections. In the past, for each integration time, a unique radiometric calibration would be required. Today, the TrueThermal calibration function facilitates the process, not only correcting for NUC and BPR, but also applying the appropriate radiometric calibration table to the data. This now allows the user to, in real time, change integration times and have fully corrected data for NUC, BPR and radiometric calibration.

4.0 Infrared Camera Applications

IR Inspection in Design, Test and Manufacturing:

Thermal imaging has become an extremely valuable technology in many industries as a tool to inspect and test different designs and processes. The thermal signatures can be a result of electrical, electro-mechanical, chemical or other causes. Thermal images reveal heat dissipation, thermal conductance, non-uniformities as well as other important diagnostic factors.

Hyperspectral and Gas Imaging, Remote Sensing:

Broadband infrared cameras are very useful for hyperspectral imaging (which involves the accumulation of a spectral set of times), gas imaging (which occurs at a sometimes very narrow portion of the infrared spectrum) and remote sensing (imaging the backscatter, reflection and emission differences of various materials). Powerful image processing software is available to facilitate the analysis of the resulting infrared images.

Target Signature Measurement and Tracking:

The spectral characteristics of vehicles, weapons and countermeasures have been found to be important for many applications. Broad spectral range, high resolution and high sensitivity are key features of infrared cameras for these applications. We offer multi-spectral imaging systems with a wide range of optics. In addition, we offer powerful data acquisition systems featuring real-time image capture and radiometric analysis.

Research and Development:

Thermal imaging is used extensively in engineering and scientific research centers around the world. Thermal imaging provides insight into critical information about an object's thermal and spectral characteristics. In certain circumstances, information can be obtained on high-speed events (available with high frame-rate cameras) as well as circumstances requiring large dynamic range (available with variable integration cameras). Key to the use of these imagers is often application-specific software that permits the detailed analysis of both two-dimensional images as well as arrays of image sequences.

Medical Imaging, Body Temperature Detection:

Many physiological conditions produce variations in body temperature and temperature distribution across the human body. As an example, the installation of thermographic cameras at airports has become a key Swine Flu and SARS screening tool for many areas around the world. Thermography has also been used as a screening tool for applications such as breast cancer and pain management.

Non-Destructive Test (NDT):

Thermal imaging is a non-invasive technique which when applied with specific stimulus provides a view into subsurface defects in difficult test samples. Inspection of composite aircraft parts is gaining wide acceptance in airframe manufacture and service. Advanced materials are finding their way into automotive and consumer products and thermographic NDT is a fast and wide area screening technique that is very cost effective.

Summary

Because of the impressive performance of MCT detector technology, high performance infrared cameras have become available that enable a wide variety of demanding thermal imaging applications. A selection of infrared cameras are available having mid-format to large-format detectors and with spectral sensitivity ranging in the short, mid and long-wave spectral bands. The cameras owe their versatility to certain features that include: high frame rate imaging, adjustable exposure time, event triggering enabling the capture of temporal thermal events, dynamic range expansion, non-uniformity correction and radiometric calibration. These performance capabilities and camera features enable a wide range of thermal imaging applications that were previously not possible, including: IR Inspection in design, test and manufacturing, hyperspectral imaging, gas detection, remote sensing, target signature measurement and tracking, R&D, medical imaging and NDT.

For a comprehensive article referencing all tables and figures please visit:

www.electrophysics.com/abhsirtherm

For more infrared imagingWhite Papers visit our online Knowledge Center:

www.electrophysics.com/infrared-cameras



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