2012年1月23日 星期一

Social media marketing strategy: Where to Start?


With the current trend in marketing, social media is now among the major players in a success of every online business. There is no way that you will have the success you desire if you are not going to dive in and take part. As such, you should have your social media marketing strategy that will work for this new and dynamic environment. Through a well-planed social media marketing strategy, you can take advantage of social media for your company's success. Through a great social media marketing strategy, your website will get the links and traffic that it needs to stay up.

One of best website to date that is proven to give the best result if you want to explore social media marketing is Facebook. Facebook currently has nearly six hundred million active users worldwide. Half of this spends almost an hour on any given day browsing and using Facebook services. More than thirty percent uses their mobile phones and devices to access this website. One of the best strategy you must consider is to take advantage of this site by optimizing your Facebook Page and engaging your potential market in such a way that you can build a strong client community.

Twitter is another social media website that ranks closest to Facebook in terms of active membership. Having more than one hundred million users all over the world, using this as a venue for your social marketing will be very advantageous to your company's success. By fully utilizing this website in the right manner, you will not need to spend hundred thousands of dollars to create TV and print ads for your marketing campaign. Through Twitter, you can have the attention from your market, more than the attention you will probably get from TV and print ad, with a very minimal cost. All you need is a good strategy and a marketing plan.

Another good website to focus your social media marketing is YouTube. They ranked higher in searches compared to Yahoo and a lot of search engine. This is a good website that you can optimize to be able to target more potential customers. You will definitely gain a lot of visibility if you take advantage of their daily hits.

These websites are just among the few evidences that social media marketing is the "in" thing when it comes to gaining market share and advertising your product and services. The statistics will show that the only way you can at least have more leverage than most of your competitor is to do well with your marketing strategy. There are many ways to learn on how you can create good and competitive plans. If you are not comfortable and confident with creating your own strategy and marketing plans, hiring a good social media marketing consultants can be one of your options. Good social media marketing consultants can create an effective marketing plan and strategies for your website. If they are really good, they can turn your website into a highly-frequented website in no time.


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