Philadelphia is one of the largest college and university cities in the country. It provides a vibrant setting for an education and career in the graphic arts.
A bachelor's or associates degree in design is usually required to enter this competitive field and many of Philadelphia's universities, colleges and trade schools offer arts-related programs. Curriculums include studio art, design principles, color and design theory, animation, computer aided design (CAD) and website design and development. In addition to specific, career-related design courses, a strong liberal arts background in history, written communication and cultural studies benefit students hoping to secure employment in the graphic design field.
Employment Outlook
According to the US Dept of Labor, individuals with a bachelor's degree and knowledge of computer design software, particularly those with website design and animation experience, will have the best opportunities.
Because the art and design field is expected to remain very competitive, individuals with additional marketing and business management skills will have the strongest employment potential.
The Business of Art and Design
Graphic designers or graphic artists communicate a company's message in print, online or via film media.
* Develop websites, interactive and multimedia projects;
* Use illustration, animation and type are used to promote and market idea and products;
* Design the content and image layout for magazines, newspapers and other printed materials;
* Create displays, logos, signage and marketing materials for goods, services and ideas.
Other fields of opportunity for those graduating with a graphic arts degree or those attending a graphic design school include computer animation, game design, industrial and interior design, interactive media development and video production.
Graphic designers often work for advertising agencies or design firms that provide visual communication services to other companies. Magazines and newspapers have graphic designers on staff to layout print and images. Many graphic designers-up to twenty-five percent, according to the US Department of Labor-choose to provide their services on a freelance basis, either full- or part-time.
Why Choose A Philadelphia Design School?
A large city with lower living costs than New York or Los Angels, the city of Philadelphia is home to an inspiring array of museums, galleries, public art installations, architectural landmarks and historic sites. Music, dance, film and live theater represent every imaginable taste and inclination. Combine this with fantastic food, public parks, an excellent public transportation system and more bike lanes than any other city and it's easy to see why Philadelphia is the first choice for many creative arts and design students.
Armed with a strong portfolio and a degree from a Philadelphia graphic design school, graduates can explore a wide range of employment opportunities in the city. Advertising agencies, public relations firms, website design and development companies, publishers and large corporations-many of whom employ in-house graphic designers and web developers-are based in Philadelphia.
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